ريترو المنـامة

ريترو المنـامة

Manama Retro 📺

Manama Retro 📺

تجربة كلاسيكيـة عبر الأزمان، رجّعنا فيها المنامة إلى الزمن الجميــل

A classical experience through time that transformed and revived Manama to its golden age

A classical experience through time that transformed and revived Manama to its golden age

An ode to the city, where we celebrated Manama through creating an experience that transcended through the golden ages between the 60s and 90s. By reviving significant buildings and streets, we ignited the local stories of the city, its architectural heritage, and iconic spaces & facades.

An ode to the city, where we celebrated Manama through creating an experience that transcended through the golden ages between the 60s and 90s. By reviving significant buildings and streets, we ignited the local stories of the city, its architectural heritage, and iconic spaces & facades.

Client:

Client:

Bahrain Tourism & Exhibitions Authority

Bahrain Tourism & Exhibitions Authority

Year:

Year:

2024–2025

2024–2025

Scope:

Scope:

Strategy & Ideation, Event Management & Production, Marketing, Spatial & Experience Design, Branding

Strategy & Ideation, Event Management & Production, Marketing, Spatial & Experience Design, Branding

275K+
275K+

TOTAL VISITORS

10M+
10M+

CAMPAIGN REACH

30K+
30K+

EVENT AREA (sqm)

500+
500+

JOBS CREATED

DESIGN ELEMENTS 🎨

DESIGN ELEMENTS 🎨

الإضاءات الكرويّة

الإضاءات الكرويّة

Globe lights

اللافتات الكلاسيكية

اللافتات الكلاسيكية

Retro signages

الأكشاك الكلاسيكية

الأكشاك الكلاسيكية

Retro stalls

السيارات الكلاسيكية

السيارات الكلاسيكية

Classical cars

المخرّمات

المخرّمات

Wind blocks

السجّاد الكلاسيكي

السجّاد الكلاسيكي

Vintage carpet

الزجاج المقلّـم

الزجاج المقلّـم

Reeded glass

الستائر المخمليّة

الستائر المخمليّة

Velvet curtains

ALTIJJAR AVENUE

شارع التجّـار

One of the most significant streets in historical Manama was revived by activating shops, uplifting their facades and adding classical lights across the street.

ALZEINAH PLAZA

مجمع الزينـة

A shopping complex that was once the go-to market was rehabilitated for Bahraini brands pop-ups, with spaces designed to echo the interiors of the retro era shops.

YATEEM CENTRE ROOFTOP

سطح مجمع يتيـم

The rooftop of the 80s shopping icon encapsulated a cafe pop-up with a vibrant stage that hosted nostalgic musical concerts and conversations with locals.

TAWAWEESH SQUARE

ساحة الطواويش

The infamous historical square associated with the pearling industry was converted into a recreational area with restaurants and a cornerstone skating rink.

FAKHRO BUILDING

بنايـة فخرو

A long-standing building hosted Manama Story’s historical & anthropological exhibition entitled “The Soul of Manama” with a contrasting interior scenography.

ORIENTAL PALACE HOTEL

فندق الاورينتال

A modernism classic that activated its operating kitchen through a nostalgic, retro restaurant experience with a romantic setting.

ALMUTHANNA ROAD

شارع المثنى

A street that was revived through a showcase of rare classical cars and nostalgic food carts.

SHOPS & SPACES

المحلات التجاريّة

Throughout the event area, we reopened ? shops, bringing back all the known Manama brands to inject life into them.

ORIENTAL SQUARE

ساحة الاورينتال

A square for the people to gather, bringing back all the known Bahraini brands and injecting life into its surrounding shops.

CAMPAIGN & IDENTITY 📣

CAMPAIGN & IDENTITY 📣

Following a research-driven approach, the retro identity that was created imitated the original Bahraini visual language in the golden era, spotlighted the different generations and was championed with a nostalgic campaign featuring artists from the past, elements like velvet envelopes, vintage fashion and authentic Manami dialect.

Manama Retro initiated a movement to reconnect with the city of Manama, to listen to its echoing memories and celebrate its essence. Across 14 days, the streets of the city were brought to life, reconnecting it to the families that once lived there and with the rest of the Bahraini community.