أُمسـيات المنامة

أُمسـيات المنامة

Manama Nights 🌙

Manama Nights 🌙

تجربة ساحرية تحت ضوء النجوم والأجواء الرمضانيـة

A magical under-the-stars experience during Ramadan nights

A magical under-the-stars experience during Ramadan nights

As Ramadan entered the winter season, it was vital to reimagine Ramadan gatherings and create a magical public space activation at an untouched gorgeous location that attracts visitors from all over the GCC.

As Ramadan entered the winter season, it was vital to reimagine Ramadan gatherings and create a magical public space activation at an untouched gorgeous location that attracts visitors from all over the GCC.

Client:

Client:

Bahrain Tourism & Exhibitions Authority

Bahrain Tourism & Exhibitions Authority

Year:

Year:

2024

2024

Scope:

Scope:

Ideation, Experience & Spatial Design, Event Production & Management, Branding & Identity

Ideation, Experience & Spatial Design, Event Production & Management, Branding & Identity

80K+
80K+

TOTAL VISITORS

1.1M+
1.1M+

MEDIA ENGAGEMENT

16K
16K

EVENT AREA (sqm)

600+
600+

LIGHTS

DESIGN ELEMENTS 🎨

DESIGN ELEMENTS 🎨

الفوانيس

الفوانيس

Lights

النحاس

النحاس

Copper

المرايا

المرايا

Mirrors

القصـب

القصـب

Reeds

السجّاد العربي

السجّاد العربي

Carpets

التطريز

التطريز

Embroidery

الخشب الطبيعي

الخشب الطبيعي

Natural wood

الفخّـار

الفخّـار

Pottery

MIRROR GATEWAY

بوابـة المرايـا

Reflecting the magical lights, the entrance created a WOW (and selfie) moment for all visitors.

LIGHTING SYSTEM

نظام الإضاءة

Centered around an iconic element of Ramadan, the lighting system was the hero of the show, dancing with the theatre’s silhouette.

BOOTHS

الأكشـــاك

The plastered booths were functionally designed with inspiration from traditional Bahraini patterns.

DUKKAN

الدكّــان

A main Ramadan destination throughout the years, carefully curated and designed to pay homage to local business owners.

GAMES

البســطة

Themed around creating memories around games, this zone offered a nostalgic and unique sense of play with a view.

SEATING

الجلسـات

Located adjacent to the lake, the seating zone offered a romantic setting for the visitors to absorb the magical lights.

PHOTOBOOTH

الفوتوبـوث

The photobooth offered an intimate photo opportunity with a backdrop filled with vintage, handwoven rugs of the times.

STAGE

المسرح الجانبي

Live oud and violin music added an auditory experience to the sensory dimension of the event.

CRESCENT LAKE

بحيـرة الهلال

A transformation of the classical crescent element representing Ramadan with a modern twist celebrating light.

CAMPAIGN & IDENTITY 📣

CAMPAIGN & IDENTITY 📣

A magical event calls for a luxurious brand and media campaign, with a sophisticated tone both visually and verbally. Inspired by Arabic calligraphy & poetry, the brand was created to reflect the majestic spirituality of Ramadan.

Situated alongside a lake, the Manama Nights project offered a natural sense of a magical experience; challenging the design norms of Ramadan, and offering an opportunity to reimagine social gatherings in underutilised and high-potential public spaces.